FREE REPORTSales effectiveness of B2B companies

Compare your sales results with industry benchmarks

Analiza firm, przygotowanie spotkań, tworzenie ofert i procesów sprzedażowych, benchmarking KPI… gotowe na zawołanie

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What’s inside the report

Key performance indicators for B2B companies

Discover the average win rate, time to close, and number of sales processes in companies like yours. Compare key metrics and find opportunities to gain a competitive edge.

Facts, figures, and trends in B2B sales

The report is based on data from over 1,200 companies across 17 industries—from manufacturing to public services. Check industry benchmarks, compare your performance, and refine your sales strategy.

Sales effectiveness of B2B companies

The ultimate benchmark report for B2B sales

Download the report to get reliable sales performance insights for your industry.

Evaluate your sales performanceSee how your sales team compares to the industry average.
Make data-driven decisionsUnderstand where your team's KPIs should be headed.
Optimize your sales processFind out how many sales processes your competitors handle on average.
Leverage expert insightsUse proven strategies from industry leaders.

The report includes expert analysis and recommendations to help you identify weaknesses and boost sales effectiveness

To increase your win rate in B2B sales, align your offer with real customer needs and streamline your sales process for speed and efficiency. Success comes from personalization, smart lead management, and automation—helping your team close more deals with less effort.

Aleksandra Strugalska

Head of Sales w Callback24

If your win rate is below the industry average, I have good news for you! First — you’re tracking your effectiveness, which is already a success! Not every company knows its metrics. And if you measure it, you can improve it. Second — if you follow consistent definitions, there’s room for improvement in your sales process. That means you can sell more without increasing resources.

Marcin Stańczak

CRO & Co-Founder Livespace

Stop guessing – unlock key sales insights now

Find out how to increase your sales effectiveness